How to improve SEO and increase blog traffic.
Lets first get to the basic understanding that your website is so extremely important to any internet marketing strategy and every business needs to have a website in one form or another if they are going to successfully compete in today's business world.
The next item we need to agree on here is that having a website alone just isn't enough. The website needs as much exposure possible to succeed. And the exposure needs to be to the target audience, not just any audience.
So, what we have successfully accomplished in the first 2 paragraphs is come to the understanding that there are TWO main components to achieving business success online. One is a website and the second is the marketing of that website. These are two very different things that many small business owners still do not recognize. Be sure to split these 2 elements into different strategies and action plans. The creation and website design is first but the marketing component is much more important, takes more time and will make all of the difference between success and failure. This blog post assumes you already have a well designed site with an appropriate amount of content so we can focus on questions like, how to increase blog traffic and because so much traffic can come from the major search engines we also ask, how to we improve SEO. SEO stands for search engine optimization.
Blogging became popular years ago for many reasons. One was because blogging gave a way for a website owners to keep their customers up to date with current information as well as gave these website owners an opportunity to write and demonstrate their expertise on a given topic. By plan or coincidence blogging began to address even more important marketing needs. As we show you how to increase blog traffic, you will see this happens because:
1. Google likes to see fresh content and will rank you higher with the more content you write. This is one solution to the question, how do I improve SEO.
2. As you learn more on this subject, how to increase blog traffic you will understand how to be sure your blog posts are "optimized" by the major search engines.
3. Blogs also connect other businesses to your blog content by using external links. This is one of the more significant answers to the question how to increase blog traffic. This also addresses how to improve SEO because inbound links are a huge part of successful SEO.
To summarize so far and look closer at how to increase blog traffic and how to improve SEO you must understand that frequency counts. Posting a blog once a year or even once a month will hinder your growth and certainly hamstring your ability to increase your blog traffic. A reasonable goal is once a week. A better goal would be 3 times a week. If this is impossible, this is a good reason to partner with an experienced marketing team like ours. Out sourcing many important elements of your complete marketing plan makes a lot of sense. Trying to do everything yourself equates to a marketing expert planning his own surgery. It just makes no sense.
Today, the internet is so much more social and interactive. This means you must be more social and interactive. If you really want to know how to increase blog traffic and how to improve SEO, you will apply more resources to the blogging effort. A blog can be very interactive and social. Again, we understand that this sounds like more time and more work and the short answer is it is. But it is absolutely required if you expect to increase blog traffic as well as traffic to landing pages and your social media platforms. Again, research and partner with an experienced inbound marketing team that understands how to increase blog traffic and develop this relationship with your organization.
This has been only a small part of finding the solutions that teach how to increase blog traffic and improve SEO. If you need to learn more of these details simply download the "Driving & Converting Traffic" eBook we are providing below. There is no cost and it goes into great detail about how to increase blog traffic, how to improve SEO, how to attract more visitors and how to convert those visitors into prospects or leads. Or, if you are ready to have a discussion with a certified inbound marketing team, you can call us at (941) 927-2028. There are also other free inbound marketing guides posted on our website. Happy learning!!!